About To The Bazaar
To The Bazaar begins with the pleasure of finding something worth keeping—and wanting to know who made it. The vision connects small shops and independent makers with people who value the story, skill and culture behind a piece.
Curated discoveries and maker stories are the starting point. Planned Bazaar Nights bring live conversation and shopping together, giving makers a route to an audience without asking them to become technology companies first.
- Curated discoveries
- A planned edit of pieces, shops and makers, chosen with attention to their origins and character.
- Maker stories
- Meet the people behind the work, with makers retaining a say in how their pieces are presented.
- Bazaar Nights
- Live shopping and conversation are part of the 2027 programme, connecting discovery with buying directly from the people making the work.
The vision
Small makers able to reach an audience without becoming technology companies first.
The mission
Explore bazaars, shops and makers, tell the story of their work, and connect them to buyers through a light shop and live Bazaar Nights.
Who it is for
- Independent makers and small shops
- Buyers interested in the people behind a piece
- Live-shopping and editorial collaborators
Through 31 December 2027
Our ambitions for 2027
A maker's work deserves to travel further than their shop door without losing the story behind it. We are building a way for buyers to meet independent makers, discover their pieces and buy through Bazaar Nights, with makers keeping a say in how their work is presented.
- December 2026
- A first favourites edit and 30 makers listed.
- March 2027
- 12 makers signed for the first Bazaar Night.
- April 2027
- Prepare a live-shopping experience where buyers can meet makers and purchase their work directly.
- May–November 2027
- Six Bazaar Nights.
The difference we want to make
- Makers gaining a usable route to an audience and a till.
- Buyers getting to know the people, traditions and skills behind each piece.
Who we want to hear from
For makers interested in being featured, a Bazaar Night or a shop collaboration.
Book a To The Bazaar conversation